Fable is a specialist key art creative design agency run by experienced industry leaders and creatives.
We're dedicated to helping storytellers be seen.
Yes, we do just make pretty pictures.
Fable was founded in 2022 by agency entertainment industry veterans dedicated to the art of visual storytelling. Following years of managing, creating and delivering high-end creative for studios, broadcasters, distributors and agencies across the industry, the Fable founders passion and dedication to the pretty pictures that sell film and TV content inspired the forming of an agency that delivers on its core promise; to create the singular, iconographic image that is the foundation upon which a movie’s marketing campaign is built.
Our Mission
To collectively deliver impactful, effective, commercially aware high-end creative for the film, TV and entertainment industry.
Our Values
We’re a boutique agency. But we’re also part of your team. We strive to be generous with our time, skills and knowledge, committed in everything we do and promise to understand our clients and their needs. We’d love to be part of your journey.
Our Passion
This is more than a job to us. We love film and TV to our core. It’s our deep passion, our main hobby, our obsession. It’s why creating key art is simply an extension of our life’s enthusiasm. Movie geeks, film nerds – call us what you will, we’ll take it. Proudly. You could say we have a serious case of cinephilia.
Our team is obsessed with the whole process from screenwriting to cinematography to film scores. Key art is part of a movies journey to the audience and we’re immensely proud to be a cog in that huge wheel of creativity.