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 Full Service Key Art Campaigns

Expertise in all forms of key art for theatrical, television, home entertainment and on-platform. We provide full service art direction of concepts, whatever form that takes. Whether its zero-assets stock build projects or working with existing stills. Conceptual sketch-work to cast photoshoot packs for truly original and tailored key art designs, we’ve delivered it all. We work across all genres – from documentary to drama, horror to rom-com, big budget blockbuster to awards-worthy indie. 

Supporting Services

We’re not just experts in the key visuals. We help deliver the whole package, including: 

Teaser Posters

Want to excite your audience about what’s to come? Or do you need a pre-production poster to tease your investors with? We can make it look like it’s already in the can!

OOH + Adapts

Once you have your key art, we can adapt it to best suit additional strands of your marketing including out-of-home, packaging and promotions.

Copywriting

From taglines that capture the themes of the film, as well as the consumers imagination, to synopsis copy for physical release or on-platform that excite the viewer to press ‘play’.

Illustration

The Fable team has created award-winning illustrative posters that offer a ‘classic’ feel, embodying the essence of a film in a tangible, hand-crafted way.

Character Art

Do you have an array of characters that can’t be contained in your main art but that you can’t wait to introduce to your audience? We can develop designs that can be rolled out for all your protagonists.

Photography

In-house photographic expertise means we can create assets to build key art as well as offering the best selection of on-set & publicity photography to support your campaign.

VOD

Your video-on-demand release could be hot on the heels of it's cinematic run, day-and-date or maybe premiering on platform - whichever path it takes into people’s homes, we can deliver key art that encourages a ‘click’.

 

 

Why Fable?

The poster key art of a film or TV production is the hardest working part of your marketing.

Fable is the hardest working agency at the heart of your campaign.

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